Create Digital footprint path for product
Project scope
Categories
Digital marketing Social media marketingSkills
social media campaigns social media content social media management social media marketingOur company advertises thousands of products online. We hope to revamp our social media marketing to attract more customers.
We would like to work with students to design a new social media marketing campaign for our company.
This will involve several different steps for the students, including:
- Familiarizing themselves with our company’s products, social media campaign goals and target market.
- Identifying social media channels and strategies suitable for our company.
- Planning types of campaign content to create for each channel.
- Identifying metrics to monitor throughout the campaign.
- Creating a social media content calendar that outlines important steps in the campaign.
Bonus steps in the process would also include:
- Recommending social media management tools to schedule our content.
By the end of the project, students should demonstrate:
- Understanding of our company’s products and goals
- Identification of suitable social media channels and strategies
- Identification of types of campaign content to create
- Identification of metrics to monitor the campaign’s success
- Creation of a social media content calendar to organize the campaign
Bonus steps would include:
- Recommending social media management tools
Final deliverables should include
- A final report with a social media content calendar.
- A 10-minute presentation.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
Urparking : Parking Market place
Change is the essence of progress. It's breaking free from our routines, especially the ones that no longer serve us, that leads to the most significant advancements. At UrParking, we're committed to shaking up the norms of parking. It's time to leave behind the outdated, slow methods and embrace a more advanced, efficient approach. We're introducing a socially structured model for parking, a shared, peer-to-peer system.
Shared parking isn't just about convenience - it's about making a positive impact on society. By sharing and utilizing previously empty spaces, we're fostering a more connected, stress-free community. Parking becomes more affordable, more enjoyable, and contributes to a happier, smarter, and less congested environment.
UrParking revolutionizes the way you find parking spots, effortlessly connecting you with available spaces nearby. Our app simplifies the process, ensuring a quick and secure experience for all users. Whether you're driving a car, truck, or a larger vehicle, UrParking has you covered.
For Drivers:
• Discover nearby parking spots with ease.
• Rent spaces from local hosts in just a few taps.
• Enjoy a seamless reservation and payment process.
• Access real-time parking availability and rates.
• View parking history, discounts, and reviews for informed decisions.
• Benefit from multi-language support and responsive chat assistance.
For Hosts:
• Home Owner or Parking Lot owner monetize your unused parking spaces effortlessly.
• Host list parking place based on own convenience.
• Host can manage price based on their hourly, daily, weekly or monthly
• Generate revenue by renting out your spots to drivers in need.
• Seamlessly manage reservations and payments through the app.