Social Media Marketing Strategy to Roll-out April and May 2023
Project scope
Categories
Market research Lead generation Search engine optimization Social media marketingSkills
coaching key performance indicators (kpis) content marketing digital marketing media strategy project charter marketing content creation content strategy social media strategyLevel-Up individual students required: (5 students)
Starting April and May timeframe 2023
Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:
- We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:
- We are one of the top ranked Boutique Outplacement Career transition firm and the First Career Marketing Coaching firm for North Americans attempting to succeed further by overcoming their current job-search, career selection/change or career progression obstacles.
- We want to be the top ranked b2b and b2c career transition marketing agency for those needing help with the jobsearch strategies and tactices, resumes, Portfolio, Interview Prep or starting a business.
This is a great project for students to improve their social Media or Digital marketing expertise to future employers.
You will learn GPT AI writing tools .
We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:
You will Create a Project Charter for a Social Media strategy and execution document to outline the following:
- Improvements to Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
- Social media Strategy and Execution requirements to increase the number of followers/likes and share.
- GOAL is a 3 PILLAR STRATEGY Below
- Crafting our Content Strategy and Metrics (KPI's)
- Content Creation and Calendar Design - Creating engaging content for prominent media websites
- Content Calendar Execution and Helping procure the right Content Agencies - You will have the opportunity to complete our newly launch Social Media pages and Timely deployment of all our social media content to drive maximum traffic to our site. We will need to short list potential Content Marketing Agencies or Freelancers.
A hand selected group of senior managers that will guide you with work learning integrated projects so you come out more competitive for the job marketplace. There are various AI guided support tools to help you. Also, team leaders will give you assistance.
Weekly and Daily intern meetings for brainstorming, ideation and seeing how others created and presented their own projects.
Cross-functional team help with other groups as well.
About the company
CareerNiche is the Pioneer in the brand new category of Professional Career Transition Marketing and Organizational Change Management. We perform in the b2b Outplacement Coaching, Training and Consulting Services with Enterprise level Corporations and b2c Career Transition space for job seekers and career driven individuals. On the consumer (b2c) side, we are there for the lifelong career journey, helping driven, career - focused individuals who want to turbocharge their career success through proper personal branding and self-marketing for career, life and work advancements and transition. We prevent clients from living someone else's dreams for their future or being in a job or industry that no longer excites them. Next, with regard to career advancement or job searches or pivots from corporate to entrepreneur, we are there for client's entire career life cycle. CareerNiche recognizes the blurred lines between employees toggling between freelancers or contract gigs. We help clients gain a real advantage. You can help change our clients' careers and lives after job loss.
We are looking to produce our first PR Campaign the second half of 2024.