Competitive Analysis and Product Launch for ClearAir Device
Project scope
Categories
Data analysis Website development Security (cybersecurity and IT security)Skills
marketing strategies security analysis marketing competitive analysis research swot analysisThe main goal for the project is to conduct a competitive analysis in the ozone purification industry and to develop a strategy for the successful launch of ClearAir Device's Aqueous Ozone solution. This will involve several different steps for the students, including:
- Researching and analyzing competitors in the ozone purification industry.
- Identifying the strengths, weaknesses, opportunities, and threats (SWOT analysis) of ClearAir Device in comparison to competitors.
- Developing a marketing and launch strategy for the Aqueous Ozone solution.
- Conducting a security analysis to ensure the safety and effectiveness of the product.
By the end of the project, students should complete the following list of activities:
- A comprehensive report on the competitive analysis of the ozone purification industry.
- SWOT analysis of ClearAir Device in comparison to competitors.
- A detailed marketing and launch strategy for the Aqueous Ozone solution.
- A security analysis report ensuring the safety and effectiveness of the product.
Final deliverables:
- A final report including the competitive analysis, SWOT analysis, marketing strategy, and security analysis.
- A presentation explaining the research findings and the proposed launch strategy.
ClearAirDevice.ca provides a nurturing environment for interns, offering hands-on experience, personalized mentorship, and a collaborative atmosphere. Our team is committed to guiding interns through projects, fostering skill development, and facilitating a supportive learning journey.
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Product to use and test
time and as per requested
About the company
In light of current environmental challenges, numerous studies have revealed alarming levels of contaminants in our soil, food, and water, posing significant threats to our health. Motivated by this, our journey to reduce toxic loads and promote sustainability took root.
While scientific and clinical documents highlight over 100 benefits and uses for ozone technology, the existing machines are often expensive, bulky, and primarily tailored for agricultural, industrial, and clinical settings. This limitation left us feeling both frustrated and concerned.
The pivotal question arose: "How can we effectively eliminate contaminants and toxic loads from our daily essentials, such as food and water?" The answer emerged in the form of Aqueous Ozone – a safe, daily-use ozone water solution that can be applied in occupied spaces. Not only does it showcase remarkable efficiency in water and food sanitization, but medical and FDA reviews have also underscored its effectiveness in eradicating and controlling SARV-CV19.
In response to this need for accessible and sustainable solutions, ClearAir Device was established in October 2021. Our primary goal is to empower everyday individuals to harness the cost-saving benefits of ozone purification (O3) as a powerful tool to combat contamination in their health and living spaces. Join us on our journey towards a healthier, more sustainable future.
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