Social Media Director - Motorsports Marketing

We Seek a team of 2 experienced social media marketing interns to develop a social media marketing platform for Motorsports. The project requirements include: Analysis needed to systemize social media marketing. Integrate BEST off the shelf solutions to develop a social media marketing system. A strategy doc to outline requirements for products reviews via video on YouTube, Tik Tok Media tracking to increase "engaged users" vs followers/likes etc. Content Calendar and Step By Step Methods For Deployment Build templates for rapid creation of engaging content for prominent social media sites Create Plan for virtual workers using media builder, iMovie, Final Cut or equivalent. We’re excited to work with those who can execute a social media mktg strategy for the motorsports brands we serve: Our key objective; "Be the most exciting motorsports media provider in product reviews and convert interns to FT employees or contractors. This is a great opportunity to get social media marketing expertise.

Marketing - eCommerce - Personal Improvement

We’d like the most creative students to research the area of marketing for our eCommerce marketplace serving the personal growth sector. Your insights will help us analyze our potential to leverage marketing insights to identify and draw helpful plans. From this analysis, we hope to not only improve our processes and understanding of marketing of an eCommerce biz model; but also implement and test solutions created from your insights that will greatly enhance our marketing strategy. These insights will be directly related to business outcomes. This project is one that will allow students real time experience in live market situations. Here are some of the topics we’d like students to explore throughout this project: Learn eCommerce marketplace marketing and how it applies to our initiative. Improve marketing systemization and risk selection Identify trends and potential predictive marketing strategies Develop more sophisticated product marketing methodologies, templates, reporting models based on your findings Marketing strategy review: Providing recommendations on what methods we can use to leverage and improve our marketing strategy, based on our organization's budget and current marketing strategy. Marketing Mix strategy: Providing insight and recommending sustainable strategies related to the Marketing Mix (Product, Place, Price and Promotion). Social Media: An analysis of how to leverage social media channels to reach different customer groups Conduct external analysis (including customer, competitor, market and environment) as well as marketing mix performance. Developing an integrated online/offline communication strategy with pop-up stores, outdoor display ads, and more.

AWS Cloud Architect - Serverless eCommerce Marketplace

RacerX is offering opportunity for computer science students or teams in AWS Cloud Architecture - On Serverless - Amplify Studio, Lambda, Dynamo etc. - We Are Seeking Students Wishing To Learn Cloud Architecture Using AWS Well Architected Best Practices . The primary focus will be: Research and Create the framework for an eCommerce Marketplace For Motorsports - You'll conduct analysis to develop a wireframe blueprint of the most effective solutions needed to achieve our business goals on a global motorsports B2B marketplace similar to Alibaba yet with a sole purpose to serve the motorsports industry worldwide. Design and Develop an architectural plan for Phase one launch of an eCommerce marketplace or our platform; creating a design proposal including mock-ups, integrations and blueprint for developers to follow for implementing an MVP prototype of an eCommerce marketplace. Software Architecture Development - Some of this may involve API integrations since serverless sights are built using containers . Application Programming Interfaces - Redesigning API's to simplify and automate for rapid setup and launch of e-Stores. Our goal at the end of this experience is: Application Development - Student(s) create a plan necessary for development of a functioning eCommerce marketplace. Software Architecture Development - Student(s) provide a solution to architecture to ensure optimal performance and sustainability as we make our transition into AWS Cloud Serverless . Other duties the student may complete could include : AWS Cloud Formation CDK and Amplify Studio Software research and evaluation Assisting with site process improvement projects Unit and integration recommendations We communicate with students using Zoom, MS Teams, Project Mgmnt Solution - and email.

Computer Science - Student Recruiter WebApp - AI-ML

RacerX is an eCommerce Marketplace like Amazon specific for motorsports worldwide. We’re a 100% virtual tech innovation company developing dozens of business & tech solutions for our eCommerce marketplace on AWS Serverless environment using Amplify Studio. ( AI * ML ) Here’s the link to a 1 on 1 training session building a simple webapp in 20 minutes with AWS AMPLIFY https://youtu.be/SnqABG8e9Zk Here’s a quick tutorial how to build a webapp in minutes using serverless cloud tools Amplify Studio https://www.youtube.com/watch?v=7MKVCmNKT1c We provide experiential learning projects to get students hands on experience needed to land desirable careers with RacerX and 10,000+ global companies on our marketplace. Companies like Honda, GM, BMW, AWS, Porsche, Ford, Ferrari, Red Bull Racing, GoPro, NASCAR, Formula 1 and many more. " Student Recruiter " is an online web app designed by students specifically for students seeking careers, internships and projects. A solution to deliver advantage for students vs seasoned employees The problem it solves: Students with little to no work experience are often compared with those with decades of job experience. This webapp will showcase students in a way that no other job platform can. " Student Recruiter " will aggregate all research papers, grades, exp learning works, provide videos of their works and an applicant video interview. All applicant input data, research papers and videos shall leverage AI to create a "hire-ability score" using the TopGrading formula used by Google, Apple, RacerX and Amazon. As students educate, they update their profile to increase their hire-ability score. " Student Recruiter " showcases their education, research papers, related biz ops skills and tech skills. 1. We are seeking students to collaborate with another top int'l university on this project. *cross culture 2. Students have creative license to develop a solution to give advantage to students by showcasing all the elements most job applications and interviews miss. Students need an edge as it relates to career opportunities, and should not be compared to old school workers and Pre-Covid work environments. Student Recruiter will enable students to design the lifestyle they seek and match the career to it. The primary focus will be: a) Research, Design and Develop a web app using AWS serverless cloud formation in Amplify Studio b) Create wireframes, screen shots, storyboards and mockups of the solution based on TopGrading c) Develop an MVP working prototype in collaboration with a 2nd top university in another country. Software Architecture - Some of this may involve improving functionality of an existing system - integration; porting of data thru API integrations in AWS Cloud and serverless . Research, Review and Recommend communication tools, problem solving techniques, intelligent search, heuristic methods, and knowledge representation. Application Programming Interfaces - Design an integration using AWS API Gateway to simplify it. Our goal at the end of this experience is: App Development - For student(s) to get hands on experience creating a prototype application that accelerates their journey into a desirable career. Software Architecture Development - For the student(s) to learn AWS Well Architected architecture and to ensure optimal performance and sustainability of the solution they develop. Other duties the student may complete could include : AWS SOLUTIONS Research, Evaluation, Services Selection, Integration Assisting with site process improvements to add functionality Unit and integration testing LANGUAGES: Java, Python, MySQL, C++ .NET, AWS Account Console - Amplify Studio. We communicate with virtual teams using - MS Teams, Zoom, Whats app group messaging, email.

Computer Science - Student Developer Platform - Open Source

RacerX is an eCommerce Marketplace like Amazon to incorporate everything motorsports worldwide in 1 site. We’re a tech innovation co developing dozens of tech and business models for eCommerce marketplace on AWS serverless environment. We strive to provide students experiential learning projects to allow them to get real experience needed to land desirable career opportunities. Therefore, with the help of students we are creating a platform specifically designed for students to develop skills and showcase their research, tech and talents. Therefore we are seeking students who wish to customize a mature open source event mgmnt platform to operate as a student experience development platform and to showcase students skills, research and papers to give students an edge as it relates to career opportunities On Student Developer - students can apply to join 1 of 25 projects that align with their skills, education and passion. They’ll help other students build out a prototype biz unit by utilizing the education students have acquired at school and to match the career they seek. Entrepreneurial types can create biz models that require every employee role in a micro business on RacerX eCommerce Marketplace. This experience will be posted to their profile and constantly updated on Student Recruiter on RacerX to increase their hire-ability score in an effort to land a job at RacerX or any of the 1,000’s of companies hosting virtual stores on RacerX Marketplace. The primary focus will be: Customize a mature open source event management platform where students join relevant projects that give them hands on experience in their field of endeavor. Conducting a needs analysis to identify opportunities to create a student development platform using INDICO open source. The same platform 30,000+ scientists collaborated on at CERN sqwitzerlands atom collider project. The latest 3.0 open source version. Research, Review and Recommend Natural Language and Text Translation solutions for internationalization of your platform Software Architecture - Some of this may involve improving the functionality of a INDICO existing open source system - integration of one system into the AWS Cloud and serverless world . Research, Review and Recommend communication tools, problem solving techniques, intelligent search, and knowledge representation. We are seeking to engage heavily in on demand video training for students in every discipline of business. Application Programming Interfaces - Leverage AWS API Gateway to simplify data integrations. Our goal at the end of this experience is: Application Development - For the student(s) to create a fully functioning application that helps students gain valuable experience in a safe harbor environment where they can apply their creativity without constraints of corporate culture. Software Architecture Development - Student(s) will customize a mature event management solution to ensure optimal performance and sustainability as we create a more effective platform for students to learm. Other duties the student may complete could include : Research INDICO open sourer event mgmnt on GitHub - research AWS SOLUTIONS to see how they integrate to improve functionality. Assisting with existing INDICO site process improvements to integrate with student recruiter webapp functionality Unit and integration testing Languages : Java - Python, MySQL, AWS Amplify Studio, (Optional AWS Sagemaker) We communicate with virtual teams using a Project mgmnt solution - MS Teams, Zoom, Whats app group messaging, email.

Broadcast Media Plan - RacerX Marketplace

Our RacerX team is looking for a student or team who can help us develop a business model for podcast and video broadcast media division for our eCommerce Motorsports Marketplace in an effort to drive more traffic and improve our brand positioning. The primary project requirements include: Analysis to determine what elements are required to launch a media business unit and relevant content to support a motorsports media model for our organization A strategy document to outline requirements to establish a virtual business unit producing marketing media - video and podcast: A requirements doc and plan to ensure our organization can replicate the model both domestically and internationally like Red Bull Media requirements to increase the number of "engaged users" vs followers/likes and methods to increase share Content Calendar and Execution Methods For Deployment of all our media content Build format guidelines and templates for creating engaging content for prominent media support sites Create a Plan for virtual workers using tools and programs such as media builder, iMovie, Garage Band, Final Cut . We’re excited to work with students who can help us not only brainstorm, but also execute a proven strategy to achieve and create excitement for our brand: Our organization’s key objectives and goals for this project; for example "Being the most exciting media provider in 'Motorsports, racing, sponsorships, motorsports education, and more. This is a great project for students to prove their digital media expertise to us as prospective future employers, as the impact of their work on this project can be easily measured and communicated.

Create Graphic Design Assets

RacerX is looking for a student or team to help us with creation of new graphic design assets for our eCommerce Marketplace For Motorsports. Design work will include development of page style templates, marketing collateral, branding materials for our site, corporate sponsorships, licensed apparel and more. A part of the project is learning to integrate our brand with multiple marketing partners in TV motorsports and high visibility social media scenarios. This will include: Coming up with color themes and branding guides that align with and builds on our existing branding model, voice and target audience both B2B and B2C markets. The project will include creation of a project media book including creation of graphic design assets for our marketing materials and eCommerce website, such as banner ads, social media elements, icon designs, logos, licensed apparel, on everything motorsports where we can get exposure by inserting our logo. Learn to Create and design various materials for print and digital collateral Work with RacerX brand manager to establish creative direction for the company as well as brand guidelines Learn To Work with a wide range of media and use graphic design software Learn Knowledge of design layouts, graphic fundamentals, typography, print, and the web Extend Your Knowledge of Adobe PhotoShop, Illustrator, Sketch, InDesign, and other graphic design software Create a Compelling portfolio of work over a wide range of creative graphics elements in the project plan Students will have opportunity to develop unique graphics elements that integrate into RacerX and major brands hosted on its eCommerce Marketplace platform. This is a perfect opportunity for advancement as an intern or employee candidate as a virtual employee at RacerX, an International eCommerce company.

eCommerce - Exit Partner Funding Strategy

RacerX is a startup eCommerce marketplace business Like Amazon yet focused ONLY on motorsports worldwide. RacerX seeks students in this exciting time as we work to develop a plan to present to Amazon for partnership funding and exit partner buyout in 5-7 years This is a unique and challenging project for creative students with experience and or education MBA or business management We have multiple business units developing innovative technologies serving motorsports and beyond. We can provide access to internal documentation other information as needed as well as access to key contacts. Students will work directly with CEO JimmyMac weekly and other C-Level employees when needed. NOTE - We ALWAYS Have Multiple Tech Innovations Ongoing @ RacerX - Into Our eCommerce Marketplace Yet Can Operate As Standalone Biz Units Therefore, We Often Accept Multiple Student Teams And To Simplify We Break Projects Into Small Biz Units Or Domestic And International. Based on our unique goals and constraints, we would like students to develop a strong plan and pitch deck, which we can present to Amazon as key investors for an online eCommerce marketplace focused ONLY on motorsports worldwide. With your help we plan to recruit our exit partner / AWS - Amazon during our inception. There are many mutual benefits to the prospective partnership. Having a strong partner with experience internationally in eCommerce marketplace bis models will help to fund and grow our company worldwide prior to selling it back to Amazon once we are global 5-7 years from now. The Plan Could Include: Exit Partner Strategy And RoadMap Sales forecasting Expense budget Income projections (conservative and aggressive) Assets and liabilities Break-even analysis Investor Pitch Deck

Marketing - Product Launch - RacerX Marketplace

We seek the best and brightest students to lead a marketing project with a high probability of transitioning to a FT career for students to manage ongoing product launches on RacerX Marketplace. This is a GREAT Opportunity for marketing students passionate about eCommerce - a highly desirable int'l industry! (100% Virtual Company.) We continuously launch new products and services and we now require intelligent, creative students to build out product launch marketing templates using Jeff Walkers Product Launch Formula, using the step by step BluePrints and Mind Maps . Students will learn a super exciting digital marketing methodology developed by Jeff Walker and Used by Apple for all their new product introductions to sell out as soon as products are available. Simply follow the blueprint and update the mind maps to suit the appropriate RacerX product. Student / teams shall organize, customize and implement the PLF documentation and blueprint to market our motorsports eCommerce solutions. Your insights and contributions help RacerX to go to market successfully with our own new products and those of our clients who have virtual stores on RacerX like BMW Racing, Porsche, Ferrari, Chevy Racing, TRD, Race Teams and more. Initial questions to brainstorm include, but are not limited to: 1. Who wants to learn a highly desirable profession that will change the way eCommerce is done worldwide. We are looking to gain alternative perspectives on potential digital marketing tactics and better understand the current market.

Fashion Design & Technology - Motorsports Worldwide

We are a motorsports company serving international clients like Ferrari, Porsche, BMW, Lamborghini and more in the world of motorsports in Formula 1, IMSA, NASCAR, Moto GP and many more motorsports series around the globe . RacerX is seeking talented fashion design students with fresh creative talent in development of fashion designs for motorsports. This means designs for racers, high profile sponsors, team members, and unique designs cobranded for fans showcasing the famous brands listed. 1. Create unique fashion designs to showcase executives at (TV) televised motorsports events worldwide. 2. OPTIONAL Race Suit Designs that incorporate Fireproof Materials 3. Design and build prototypes of designs for motorsports team personnel This is a great opportunity for students to get exposure and experience on an international stage with the most high profile brands in the world. Students have direct access to CEO JimmyMac 1 hour each week and C-Level employees when needed. Based on our unique goals, we would like students to develop a unique fashion design format, templates and patterns for specific RacerX garments Secondly incorporating top brand logos into garments that you design for maximum TV exposure of your designs and famous brands The plan: The intention of the project is to allow students opportunity to experience a wide range of activities to identify their strengths while further developing their knowledge and skills in fashion design and technology. This includes both high fashion and elite sportswear garments (Possibly using intelligent fabrics). Students should have experience creating designs and making patterns by hand and through Optitex . Students will create specification packages, line lists and limited marketing materials using Adobe Illustrator , Photoshop , and InDesign . Students will have direct access to the worlds top brands in Formula 1 and design leaders internationally, yet work directly with CEO It's a project made in heaven for an aspiring young fashion design and technology student!