Strategic Sales Solutions Collaboration

PSL 205
Closed
Seneca Polytechnic
Toronto, Ontario, Canada
Professor
3
Timeline
  • February 4, 2025
    Experience start
  • February 12, 2025
    Client Introduction Meeting
  • February 19, 2025
    Collect relevant documentation from the client
  • March 1, 2025
    Complete Consulting Analysis
  • March 8, 2025
    First draft of deliverable
  • April 4, 2025
    Client Presentation
  • April 6, 2025
    Experience end
Experience
5/3 project matches
Dates set by experience
Preferred companies
Anywhere
Any company type
Any industries

Experience scope

Categories
Lead generation Sales strategy Marketing strategy
Skills
sales strategy sales prospecting communication go-to-market strategy sales operations selling techniques sales business development sales process business-to-business (b2b) marketing
Learner goals and capabilities

Seneca Polytechnic invites you to collaborate with our PSL 205 - Capstone course learners. These students are focused on professional selling, including prospecting, sales strategy, and client engagement.


This experience requires students to engage in a professional consulting engagement. The project is divided into three stages:

  • Discovery Interviews
  • Consulting Analysis, and
  • Presentation of Go-to-Market Solutions.


This hands-on experience allows students to apply their learned skills in a real-world context,

providing valuable insights and strategies to the client.


We ask employers to engage in regular communication with learners, provide necessary project information, attend the final presentation, and deliver constructive feedback on project outcomes through the Riipen platform.

Learners

Learners
Post-graduate
Beginner, Intermediate levels
15 learners
Project
40 hours per learner
Educators assign learners to projects
Teams of 4
Expected outcomes and deliverables

By the end of this collaboration, you will receive:

  • Comprehensive Sales Strategy Report: Includes findings from discovery interviews, detailed analysis, and actionable recommendations.
  • Prospecting Playbook: A strategic guide tailored to your business, with a target list of 100 companies and contact data.
  • Pitch Deck: A professional presentation ready for client-facing engagements.
  • Final Presentation: A live presentation where learners share their findings and address any questions.

These deliverables will provide practical insights and tools to enhance your sales operations.

Project timeline
  • February 4, 2025
    Experience start
  • February 12, 2025
    Client Introduction Meeting
  • February 19, 2025
    Collect relevant documentation from the client
  • March 1, 2025
    Complete Consulting Analysis
  • March 8, 2025
    First draft of deliverable
  • April 4, 2025
    Client Presentation
  • April 6, 2025
    Experience end

Project Examples

Requirements

This experience is ideal for projects requiring strategic sales analysis and actionable recommendations.

  1. Sales Funnel Optimization: Analyze an existing sales process and recommend improvements to enhance client conversion rates.
  2. Prospecting Strategy Development: Create a tailored prospecting playbook, including a target list of potential clients and engagement strategies.
  3. Go-to-Market Strategy: Develop a comprehensive sales strategy for entering a new market or segment.
  4. Client Relationship Management Assessment: Evaluate the use of CRM tools and propose methods to improve client interaction recording and follow-up efficiency.
  5. Sales Team Training Recommendations: Identify gaps in a sales team’s current practices and propose a training plan to address key challenges.


Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

What relevant information/data will you be able to provide for this project?

What are the products and buyers you are targeting for this project?

What is the size of your organization in terms of people?