Note: Looking for companies that are B2C only. Preferably companies interested in diving into the United States market. Student-consultant groups will create a fully integrated advertising and public relations campaign for your new product or established brand. The campaign includes planning, strategy and tactic development, research, and evaluation.

Media and Design students at Florida International university in Miami, Florida are immersed in design thinking, considering the influences of technology and digital design on biological, sociological and psychological processes. Focusing on the primary themes of community, identity, and design, they will create digital artifacts using web and mobile technologies. Some examples could be creating a series of blog posts, social media posts or other such digital products, or reviewing and designing a website. We are working on a 5 week timeline from June 30, 2025 - August 1, 2025, so the deliverables should fit within that timeline. Students will work in groups.

Note: Looking for companies that are B2C only. Preferably companies interested in diving into the United States market. Student-consultant groups will create a fully integrated advertising and public relations campaign for your new product or established brand. The campaign includes planning, strategy and tactic development, research, and evaluation.

Students will conduct business research on a strategic project, analyze their findings, and provide practical recommendations based in evidence. Project areas include SWOT analysis, product launch, industry trends, international expansion, customer and competitive analysis.