As the founder of Polar Media, I worked with a diverse array of clients, including The 12th Man (a Fantasy Sports brand) and London Bubble Co. (a franchise-based waffle and experimental desserts brand). These collaborations have equipped me with the expertise to deliver a marketing framework that aligns seamlessly with Beaches Sandbox’s objectives.

Developing a Structured Approach for Event Media Listings:
For London Bubble Co., I established a streamlined system to manage media listings for product launches and store openings across 50+ outlets in India and the UAE. The approach ensured consistent messaging and timely dissemination, contributing to their rapid expansion. For The 12th Man, I coordinated event promotions for fantasy sports leagues, creating a structured format that maximized audience engagement. These experiences underscore my ability to design scalable systems for event media listings.

Creating and Scheduling Social Media Content:
I created content calendars tailored to client needs, emphasizing audience engagement. For The 12th Man, I developed a strategy that incorporated meme-driven content and audience-specific trends, resulting in a reel achieving 50 million organic views and an overall reach exceeding 80 million. For London Bubble Co., I designed region-specific content reflecting India’s cultural diversity, ensuring that the brand resonated with local audiences.

Tracking and Analyzing Marketing Performance:
At Polar Media, I leveraged tools like Meta Analytics to track campaign metrics such as engagement rates, content reach, and acquisition rates. For The 12th Man, these insights helped refine strategies, leading to a 10% increase in acquisition rates and sustained audience growth. For London Bubble Co., I used analytics to measure the effectiveness of campaigns across diverse regions, adapting efforts to align with regional preferences and ensure maximum impact.

Ensuring User-Friendly and Adaptable Frameworks:
I prioritized creating marketing frameworks that were not only effective but also adaptable to changing business needs. For London Bubble Co., this meant crafting scalable systems to accommodate the brand’s rapid growth.

Please note all the word is very client specific and varies from brand to brand.