Sales Process Optimization

We would like you to increase the quality and number of leads generated. This project may include, but is not limited to: Generating more sales Creating content for our social media plaforms Reaching out to new, potential customers Creating content for our blog Creating a process handbook/materials for our Sales team.

Website Development

Our company advertises thousands of products online. We hope to update and revamp our existing website to attract more customers. We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as Shopify. This will involve several different steps for the students, including: Find different templates. Conducting a needs analysis to determine which platform is most suitable. Building a website, with our assistance in providing the content. Providing training on updating and maintaining the website. Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback.

Digital Marketing Strategy

We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like students to help us answer are the following: How should we promote our company? What social media channels should we utilize? What budget is appropriate for advertising? What messaging should we use?

Social Media Plan for Vloe's client : Assembl-It Inc.

The main goal for the project is to develop a comprehensive social media plan for Assembl-It Inc., an online retailer for Ready-To-Assemble furniture supplied by Canadian businesses. The plan should focus on promoting the ready-to-assemble furniture from assembl-it.ca, targeting the appropriate audience, and increasing brand awareness and sales through social media platforms. This will involve several different steps for the students, including: - Conducting market research to identify the target audience for the ready-to-assemble furniture. - Developing a content strategy for social media platforms to showcase the furniture and engage the audience. - Creating a social media calendar with a schedule for posting and promoting the furniture. - Identifying key performance indicators (KPIs) to measure the success of the social media plan. - Collaborating with the Vloe team to align the social media plan with the overall marketing strategy.

Lead Generation for Arise Media Solutions

The main goal of this project is to generate high-quality leads for Arise Media Solutions, a digital marketing agency, and to assist in the agency's growth. This will involve several different steps for the students, including: - Researching and identifying target audience demographics and behaviors. - Creating and implementing effective lead generation strategies such as content marketing, email marketing, and social media marketing. - Developing and optimizing landing pages and forms to capture leads. - Analyzing and reporting on the performance of lead generation efforts. - Collaborating with the sales team to ensure leads are effectively nurtured and converted.

Project Coordinator: Digital Conference Launch

To assist in the development, marketing and delivery of a free virtual conference hosted by ELF.  The Everything ECE Summit aims to provide valuable insights and address a range of crucial topics from behavioral management to play-based teaching and work-life balance. By offering the conference for free, we ensure that best practices and cutting-edge early childhood pedagogy are financially accessible to often underpaid ECEs. With an anticipated participation of 300 ECEs nationwide, this event is poised to widen our reach significantly, engage with new potential clients and make a highly impactful contribution to the profession. The conference aims to address best practices, learning through play, and work-life balance, providing valuable insights and community connection to enhance the professional development of ECEs.