Real-World Impact: Designing Solutions to Bridge the Digital Divide for Seniors

The goal of this project is to provide students with real-world experience in branding, digital marketing, sales outreach, and operational efficiency, while contributing to the empowerment of seniors through digital literacy. By working on key business areas, students will gain hands-on skills and create impactful solutions that directly support the growth and outreach of CLICK Digital Empowerment.

Enhancing Digital Presence and Client Engagement

CLICK Digital Empowerment Inc. aims to bolster its online presence and streamline operations to foster growth. The project focuses on creating targeted social media content to engage potential clients and enhance brand visibility. Learners will develop strategies to reach small-to-medium enterprises (SMEs) and coordinate podcast guest appearances to broaden the company's network. Additionally, the project includes providing administrative support to improve operational efficiency. By applying digital marketing and sales techniques, learners will help drive the company's growth and expand its client base. The project offers a practical opportunity to apply classroom knowledge in digital marketing and operational management to real-world challenges. - Develop a social media content strategy to increase engagement. - Identify and reach out to potential SME clients. - Coordinate podcast guest appearances to enhance brand visibility. - Provide administrative support to streamline operations.